Welcome

Hello! I'm Matthew "Matt" Ball, and I love B2B marketing. I'm a highly adaptable and data-driven marketing professional with over 15 years of business experience and 7+ years in marketing, engagement, and digital strategy, campaign management, and marketing operations. I have a strong background in creating multi-channel campaigns, building and optimizing marketing automations, and executing multiple projects simultaneously.

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My philosophy is that marketing should drive revenue and growth and that each activity should contribute directly to business and revenue goals. I believe marketing is human and personal and should create strong and positive brand associations. I have a proven track record of driving results and elevating brand visibility, and I’ve consistently demonstrated my ability to lead cross-functional teams and guide strategic initiatives that align with overall business goals.

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I'm ready to bring my experience and a fresh perspective to drive new business growth. Explore my resume, case studies, and portfolio to get to know me better, or check out my LinkedIn and Trailblazer profiles to learn more about my projects and publications.

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